Digital Marketing Analyst

Location: San Francisco, CA

Type: Contracted

Min. Experience: Mid Level

FocusKPI, Inc.is looking for a contract Digital Marketing Analyst to join the growing Analytics team in San Francisco, CA. The Email Marketing Analyst will be responsible for email audience generation and segmentation across multiple email platforms. The ideal candidate will blend strong data manipulation skills with a desire to learn more about email marketing, driving customer behavior through owned channels, and data analysis and visualization.

Responsibilities:

  • Pull audience lists for targeted marketing campaigns using SQL queries
  • Segment audiences for dynamic emails and A/B tests
  • Work directly with stakeholders across the org to define and refine audience requirements
  • Help identify opportunities for campaign optimization and marketing personalization
  • Assist with adhoc reporting and post-analysis
     

Requirement

  • BA/BS degree
  • 2 years of experience with relational databases and SQL query languages
  • Familiarity with PostgreSQL/Spark, or similar technologies
  • Self-starter with great curiosity about technology and behavior
  • Excellent written and communication skills
  • Experience with visualization tools (Tableau, Looker) and Python a plus
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