Associate Marketing Manager

Location: San Francisco, CA

Type: Contracted

Min. Experience: Experienced

FocusKPI, Inc.is looking for a contract Sr. Content Marketing Manager to join our client team in San Francisco,CA or Chicago, IL.

This role sits on a team of inspiring, hyper-collaborative content creators. This group of craft storytellers fuel the awareness and demand for some of the fastest-growing businesses of our client.
This role is responsible for working with cross-functional stakeholders to build content campaigns that validate our client brand narratives and directly support broader business goals. The end result will be the creation of a measurable content strategy that grabs the attention of our identified audiences, educates and sparks meaningful conversations.
A keen interest in data-driven storytelling is required, along with the ability to spot new ways to nurture our client's audience through the funnel across various platforms and formats such as video, live streams, blog, email and social media to drive traffic and convert.
Lastly, the ideal candidate is also a strong team-player who is confident in their craft, an expert communicator and extremely organized.

Responsibilities:

  • Create phenomenal content to drive awareness, demand and results
  • Partner with stakeholders to build out, document and share a quarterly content roadmap that activates brand narratives, supports demand gen goals and leverages content workstreams outside of our own
  • Adopt KPI & RAPID frameworks to identify key stakeholders assess strategic impact of content
  • Guide and project manage creative agencies to deliver on digital and interactive content, video, blogs, eBooks, Infographics, keynotes, etc
  • Collaborate with global teams collaborate on content and brand campaigns

Required Knowledge & Experience

  • B.S. or B.A. in Marketing or related fields
  • 5 + years of hands-on experience effectively scaling content marketing programs
  • Competency to build, document and communicate strategy to drive internal alignment
  • Aptitude to multitask, prioritize, and organize a number of concurrent projects under tight deadlines
  • Knowledge of social media and content distribution platforms
  • Regularly demonstrate resourcefulness, motivation, initiative and leadership
  • Capacity to work with cross-functional teams including other marketing teams, global counterparts, sales, insights, PR, marketing ops


Preferred Qualifications

  • Strong writing and editing skills and a passion for bringing ideas to life
  • High attention to detail and excellent agency management skills
  • Proactively open, honest and constructive

 

 

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